Europe

AppearHere founder Ross Bailey outlines expansion plans


As a retail entrepreneur, what excites you the most about the New York shopping scene?

The diversity. New York has all those poles-apart areas. The Upper East Side vs Soho, 5th Avenue vs Williamsburg. Each area has such a different vibe you feel like you are moving between a series of villages. And there are some parts of the city – like Soho for example – where you are already seeing a lot of small, really cool independent stores. There is a definite Shoreditch-feel emerging.

Does this prevalence of small, independent stores make the city…

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