Profile: Ross Bailey explains how New Yorks’ pop-up scene can learn from London

Pop-up retail start-up Appear Here has disrupted the UK property scene, bringing more than 10,000 brands and 250 landlords together through its online platform. Founder Ross Bailey tells Emily Wright what New York’s pop-up scene can learn from London

As a retail entrepreneur, what excites you the most about the New York shopping scene?

The diversity. New York has all those poles-apart areas. The Upper East Side vs Soho, 5th Avenue vs Williamsburg. Each area has such a different vibe you feel like you are moving between a series of villages. And there are…

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